To grow your school enrolment and effectively market your school, you need to understand how your target audience (parents) are searching for independent schools. Don’t spend money on what doesn’t work, or can’t be tracked.
Find out how your colleagues and competitors are marketing their schools:
- Online advertising: how parents search for school information online?
- Print advertising: what is the best value for your investment?
- Mobile advertising: how are parents searching for schools on mobile devices?
View the presentation below to answer your burning marketing questions: What works in advertising?
Agatha Stawicki, Publisher, Our Kids Media will walk you through the changing face of the marketing landscape and share with you some key marketing trends in successful advertising she uncovered by working with more than 250 independent schools.
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Hello Hassan
Thank you for your message and I hope that you enjoyed the webinar.
The key ingredient to a strong marketing campaign is reaching your target audience with maximum effectiveness. Our Kids developed a marketing solution that offers independent schools an integrated ecosystem to build their brand by reinforcing their message through online, tablet, social media, print and in-person channels.
Regarding the investment, our rates are the most cost-effective in Canada and offer more value than any daily, weekly or monthly advertising. . I book a significant number of advertisements across the country to promote the School Expos and there is nothing that even comes close to the value that Our Kids offers. The Our Kids Marketing Package drives direct results and is proven to increase school enrolment numbers.
With an advertiser retention rate of 97%, our clients confirm that it's the best investment for their advertising dollars.
I would be pleased to chat more how we can help grow your school.
Agatha