School Policies For Communicating Through Social Media

Social media sites continue to build popularity among all age groups and within all organizations. If your school has been on top of marketing trends, you’re probably already utilizing some of these sites as free marketing outlets. But, what about your school’s social media policies? Is it well known what is acceptable and what is [...]

Kony 2012: Controversial Messengers on Ugandan Warlord Deserve the Hype

While the “Stop Kony” campaign has drawn both support and criticism, discussions have also been raised regarding the messengers of the film and the fame of the film’s director, Jason Russell. Read more…

Our Kids Canada’s Private School Guide: Grow Your School, the Proven Way

See what’s new and included as part of the 2012/2013 Our Kids Canada’s Private School Guide. Read more…

For Busy Educators, It’s Worth the Time to Find the Treasure in Twitter

Are you in the field of education? If so, are you on Twitter yet? Recognizing that Twitter use is not yet widespread in education, I hope to convince you to consider it.

A Look Ahead to the Educational IT Challenges for 2012

Changes for the major IT companies, the different needs of high school and elementary school instruction, and the growing ubiquity of smartphone and social media use will all provide students and teachers with special challenges in 2012.

Cairo Diaries: ‘My Hayah’ Gives Power to the Students

After the revolution in Egypt, Atif Hussain seized an opportunity to give students a chance to take ownership of their learning in a way not done before. Read more in his debut column, the Cairo Diaries.

Dialogue Online Weekly News Roundup

Dialogue Online provides the education headlines, links and web resources you should know. Learn the seven deadly sins of creativity, why some want to ban Wi-Fi from schools, and why educators should “cut the excuses and lead” in technology transformation.

How to Increase your Google Rank (TABS Presentation)

How can you increase your google ranking and build your website traffic? Analytics, keywords and phrases, on-site and off-site optimization… View this presentation for the most important elements that will increase your placement in search results.

How Occupy Toronto Is Occupying My Students

A Canadian History teacher finds an authentic way to bring history to life and show students that issues of the past continue to exist and persist today through the Occupy movement.

Dialogue Online Weekly News Roundup

Dialogue Online provides the education headlines, links and web resources you should know. This week, encouraging critical thinking with social media, a national strategy against teen suicide, and Facebook’s influence on children.

Dialogue Online Weekly News Roundup

Dialogue Online provides the education headlines, links and web resources you should know. This week, learn tips for helping youth achieve their dreams, guess who students voted for in the Ontario election, and find out a new but controversial response to dealing with bullies.

The Evolving Role of Educators in the 21st-Century Classroom

In the information age, educators are faced with the pressure to stay current and come up with innovative ways to excite their students about learning. By integrating technology into the classroom, educators can make learning more engaging and present curriculum in a way that resembles the type of media that students are accustomed to consuming.

Back to School, Back to the Polls

The new school year will be an exciting time for Civics classes throughout Canada as provincial and territorial elections ramp up. Getting students involved in the election is an important way for them to become politically engaged in the hopes that when the next election comes along, they will be informed voters and cast their ballot. Garth Nichols of Greenwood College School explains how to raise politically active citizens in the classroom.

Report: Engaging Facebook Fans Attracts Friends of Fans

When a school focuses on acquiring and engaging fans on Facebook, it can benefit from a significant secondary effect – exposure among friends of fans that often surpasses reach among fans. Read more about word-of-mouth marketing in the 21st century.

Five Social Media Exercises to Inspire Creativity in Class

As social media and networks become more prevalent in today’s world, it’s important for educators to figure out ways they can safely incorporate these networks into classroom exercises. Here are five exercises that could help you educate your students in creative ways.

Social Media Gets Students Excited About Party Platforms and Politics

Who says youth are apathetic about politics? At Greenwood College School, students leapt at the opportunity to get behind the headlines and rhetoric of the recent federal election through the use of social media.

What You Need to Know to Market Your School

Check out Dialogue Online’s webinars and podcasts on SEO, social media, and more tips and resources.

New Literacies Online Guide

Dialogue Online’s list of educational resources will help you become familiar with social networks and online spaces.

Open House Discussion: How Are New Literacies Taught at Your School?

Dialogue asks educators and experts their views on teaching new literacies and 21st-century skills in schools.

Expert Q&A | Sherry Turkle

What key 21st-century skills can better prepare students for the future? More than anything, students need to know how to think synthetically, analytically and critically, understanding the difference between the real and simulated worlds. They need to understand how simulations are built, and their strengths and limitations. One way to do this is to teach [...]

The Future Belongs to Educators Who Shift

”The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” —Alvin Toffler, writer and futurist Many factors have converged over the last 10 to 15 years to create a vastly different society, one that is technology and information driven, global in scope, [...]

People Power 2.0 Gives Birth to Middle East Revolutions

When the Tunisians started their revolution in December, the mainstream media ignored it at first. However, in the world of Web 2.0 – namely Facebook, blogs and Twitter – it was something that grabbed the attention of many, not just in Tunisia but worldwide. Without any help from multi-million dollar advertising campaigns, Mohamed Bouazizi, the [...]

Social Networking—Do We Need a Policy (And Is It Any of Our Business)?

Many schools have an “Acceptable Use of the Internet” policy published in their employee handbooks—which we absolutely recommend, for the protection of the school and its employees. However, unless your HR policies are on the cutting edge (and kudos to you if they are!), the “acceptable use” policy probably doesn’t mention social networking (like use [...]

Expanding Your Presence in the Media

  View more presentations from Our Kids Media. What makes a good story: People as the main focus, give your story a face. Where to find stories: They’re often found in everyday conversation. Every time you think “Oh, that’s interesting.” See if there’s a story there. Questions to ask: Is it new? Is it timely? [...]

Question: How is your school using technology and social networking?

Everyday there are new programs, tools and online resources that emerge on the market. Information is at our fingertips and many schools are encouraging the use of some of these tools into both their operation and classroom activities. What are you doing with technology at your school? Do you run a laptop program? Does your [...]

Twitter Resources for Teachers

Wow, this is a great bit of information for educators. Thanks to David Ligon for compiling this resource for a conference presentation that he did. If you are considering integrating social media in to your classroom, at any age, then you need to take a quick read through this. I also think that teachers who [...]

How Schools Are Exploring the Endless Potential of Social Media

The world in which we live is changing at a rapid pace and those in the field of education now understand the impact that technology is having on teaching and learning. For the first time in history, our job as educators is to prepare our students for a future that we cannot clearly describe. Technology [...]

How Much Is Too Much? Lessons From Millennials’ Use of Social Media

As Internet trends fade in and out of popularity, some of us from older generations struggle to keep up. New icons pop up on our favourite sites every day—share this, send to a friend, retweet, or post to Facebook. Although they’re in clear view, it can quickly become overwhelming trying to keep them all straight. [...]

Content, content everywhere, but not a drop to drink!

Schools today have more ways than ever before to communicate online – and plenty to communicate about – however, the question persists amongst communications directors; how do I gather the content that keeps all the moving parts of our online presence fresh? How do I maintain a consistent voice for the school and how much [...]

Maximize Social Media Marketing: For Private Schools

No matter what your budget is, you need to ensure that you are doing everything to maximize your exposure, reach and return on investment, while keeping your marketing goals top of mind. Social media marketing adds a collection of tools to increase your school’s exposure. Here are some tips and ideas on how you can [...]

Facebook: Marketing beyond the ‘wall’

Engaging your online community   Everyone is on Facebook, but is it worth investing time as a marketing or communications tool? Schools that have successfully added Facebook marketing to their mix, such as Brentwood College School and Upper Canada College, are seeing outstanding results of increased website traffic, family engagement and event turnouts. This presentation [...]

How Educators Use Social media

Mashable.com (one of my reading stops many times a day) has been doing some great work on examining the benefits of social media for educators. Whether it is just some quick tips like this article or detailed ideas it is definitely worth following their “education” tag. You should read their article “3 Ways Educators are [...]

Meeting of the Minds, Social Media Marketing and SEO for Private Schools

We recently held a couple of networking and professional development meetings with schools. Thank you to everyone that attended, and for those who were unable to attend, we’re pleased to offer you the entire presentation with audio here. The video will take a little while to load. Meeting of the Minds 2010 View more webinars [...]

Seminars: Social Media for Schools and Summer Camps

Our webinar, Social Media for Schools and Summer Camps, was a big hit. We’re so grateful to those that attended and excited to offer a video of the whole presentation here. You can click here to see the slides. The video will take a little while to load. Resource List – some things you can [...]

How To Create A Facebook Fan Page For Your School

It’s likely that 90% of your school community (students, parents, teachers, staff) are on Facebook. With more than 300 million active users, and thousands joining daily, the power of this social networking cannot be overlooked. As a ‘small business’, your school must be on Facebook. Facebook fan pages are the best place to start a [...]